Braintree
Braintree Payments
Every business needs an online store to reach the largest audience, but younger generations are actually showing more interest—and spending more—on tactile, in-store experiences.
This 360 campaign for Braintree Payments (a PayPal company that offers ecommerce software to businesses of all sizes) tells you how to get the best of both worlds.
I wrote copy for the infographic, display ads, and case studies, coached agency writers for the whitepaper, edited for brand voice and tone, managed stakeholder and legal reviews, helped lead design direction, and completed final proofread.
©PayPal, Braintree